There are two kinds of dog card: the one that vaguely resembles a dog, and the one that looks like THE dog. Only one of those ends up photographed and stuck on the fridge for a decade.
Match the breed when you can
If you know the dog, breed-specific designs are worth the extra minute of searching. A dachshund owner will spot a generic "sausage dog" illustration as not-quite-right in half a second, the same way a spaniel owner notices ears that are the wrong shape. Our dog card collection covers a wide range of breeds and situations, portraits, outdoor scenes, and pairs or groups of dogs together.
When you don't know the breed, go by personality instead
Not every dog card needs to be a breed match. A scruffy, unspecific dog bounding through a field works for almost anyone whose dog has that same barrelling, joyful energy. A calmer illustration, a dog curled up by a fire or sitting patiently, suits an older or more sedate dog. Read the scene, not just the breed. Outdoor, countryside scenes sit well alongside our landscape cards if you want to browse the wider range.
Multiple dogs, multiple people
If you're sending a card to a household with more than one dog, or a family where everyone considers themselves "the dog person", cards with two or more dogs together read as more inclusive than a single-dog portrait that might look like it's about just one of them.
Occasion matters more than most people think
A birthday card can lean playful, a sympathy card for a lost pet needs to be handled with real care rather than cuteness, and an everyday "thinking of you" card works best with something calm and warm rather than high-energy. We've got dog designs across general occasions as well as the dedicated dog collection, and if you want to make more of an occasion out of it, our large format cards give the illustration more room to stand out.
Every design is hand-drawn by illustrator Stef and printed on FSC-certified card in the UK, sold as a pack of 6 cards of the same design with envelopes.

